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e-tailing - download pdf or read online

By Bernadette Tiernan

ISBN-10: 1574101293

ISBN-13: 9781574101294

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Online consumers cherish the simple advantages of shopping in their pajamas, avoiding crowds, and comparing prices with a few clicks of a mouse. Electronic commerce, or e-tailing, is like a set of interactive catalogs with the enhancements of TV shopping. Medical research indicates that there may be more to this phenomenon than meets the eye. One recent AMA study that Page 5 examined the physical effects of shopping for men and women found mall shopping elevated blood pressure and increased heart rate to a disturbing degree in men, but had little or no effect on women.

6 million auctions last year, justification for their self-proclaimed status as the world's largest personal online trading community. Ebay runs about 400,000 online auctions every day, bringing buyers and sellers together. This vast collection of participants will buy and sell virtually anything (more on eBay in Chapter 8). 6 Cyberian Outpost revenues have exceeded $26 million. 7 Ebay attracts over 6 million visitors to their onlineauction site during holiday shopping seasons. These materials have been reproduced by Dearborn with the permission of eBay Inc.

If legal advice or other expert assistance is required, the services of a competent professional should be sought. ® Published by Dearborn, a Kaplan Professional Company All rights reserved. The text of this publication, or any part thereof, may not be reproduced in any manner whatsoever without written permission from the publisher. Printed in the United States of America 00 01 02 10 9 8 7 6 5 4 3 2 1 Library of Congress Cataloging-in-Publication Data Tiernan, Bernadette, 1951 e-tailing / Bernadette Tiernan.

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e-tailing by Bernadette Tiernan


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